About Premier Brands

More than distribution.

A partner for growth.

Since 1993, Premier Brands Zambia has connected internationally recognised
food and beverage brands with the Zambian market through import expertise,
nationwide distribution and focused brand building.
Our Story
Explore Distribution
Who We Are
Zambia's leading FMCG importer and distributor of world-renowned international brands.
Premier Brands Zambia began operations in Lusaka in 1993, initially as a biscuit factory supplying Zambia, Zimbabwe and the Democratic Republic of Congo, alongside trading in key commodities.

Over more than three decades, the business has evolved into a specialist importer and distributor serving modern trade, wholesale, hospitality, independent retail and specialist outlets across Zambia.

Our focus is simple: introduce globally recognised brands into the Zambian market while building sustainable, long-term growth for our partners.
1+
Years FMCG expertise
1+
Sourcing Countries
1m3
Cold Storage
1m3
Warehousing
Why Partner With Us

Local market knowledge. Global brand standards.

Our portfolio brings recognised international brands and Premier Brands-owned labels to consumers across Zambia.
01 / MARKET
Market Expertise
Official importer and distributor of internationally recognised brands.
02 / REACH
Nationwide Reach
A distribution network connecting modern trade, wholesale, hospitality, independent retail and specialist outlets.
03 / GROWTH
Brand Building
Sales and marketing support spanning social media, consumer campaigns, in-store activation, sampling and trade promotions.
Our Portfolio

Renowned brands.
Strong market presence.

Our portfolio brings recognised international brands and Premier Brands-owned labels to consumers across Zambia.
Heinz
Simlpy Nature
Mogu Mogu
Lindt
John West
Illy 2
Haribo
Ferrero
Falconpack
Crispo
Cornells
Bioluxe
Bavaria
Barilla
vitabiotics
long chips
Delimore

Premium meats & dairy, made for Zambia.

Delimore is Premier Brands' artisanal meat and dairy brand, offering aged meats, beef, poultry, lamb and goat, together with cured and processed meats, handcrafted cheeses and yoghurt.
Our Private Labels

We don't only distribute brands. We develop them..

Simply Nature brings quality everyday products to the Zambian market. Crispo is our own snack brand. Delimore extends our portfolio into premium halal-certified meat and dairy products. Delimore's production and distribution operates to ZAMHA Halal-certified standards and uses modern processing technology.
1993

Operations begin in Lusaka
Premier Brands starts as a biscuit factory serving regional markets and trading key commodities.
EVOLUTION

From producer to distributor
The business expands into importing and distributing internationally recognised food and beverage brands.
TODAY

A nationwide FMCG platform
Premier Brands combines import, warehousing, cold chain, sales, merchandising, marketing and nationwide logistics.
Our Commitment

Your brand. Our market. One growth strategy..

Every international partner receives dedicated sales support, marketing investment, nationwide distribution and long-term strategic planning. Our success is measured by the growth of the brands entrusted to us.
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